The Frooition Podcast

Helping businesses optimise their eCommerce experience on online marketplaces like eBay and Amazon and hosted eCommerce platforms like BigCommerce and Shopify.

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Thursday Dec 08, 2022

Frooition's John W. Hayes speaks with Richard Meldner of eSeller365 about his experience of selling automotive spares and accessories, the importance of optimising your eBay listings, and finding new customers on social media.

Tuesday Oct 11, 2022

Like many other eBay and Amazon sellers, Vanessa McDowell's online business can best be described as a side hustle. But what make's Vanessa's story so fascinating is her adoption of sophisticated sales tools. She's also unafraid of the kind of hustle small and large sellers need to commit to stay relevant and sell more online.
In this episode, Vanessa explains how she built her side hustle business around her existing family and work commitments and how she researches markets to reduce the risk when buying stock. She also shares her experience sourcing stock from China and how FBA changed her life as a seller.

Wednesday Jul 20, 2022

Frooition's John W. Hayes speaks with Shaun O'Brien from Direct Plants, about how eBay saved his business and changed his life. A real inspirational story and a must listen for any online entrepreneur.

Friday Jun 03, 2022

Frooition's John W. Hayes speaks with Hank Hoffmeier from iContact, about the opportunities available to small businesses with retail stores on BigCommerce and Shopify from email marketing, social media marketing, and content marketing. Hank also shares his insight into SEO following iContact's recent acquisition of

Tuesday May 31, 2022

Frooition's John W. Hayes speaks with Dave Furness, founder of the eCommerce news site eSeller365, about the challenges small business owners face when scaling their businesses on eBay and Amazon, and the opportunities available to them via hosted eCommerce platforms like BigCommerce and Shopify. 

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