Email, Social Media, and Content Marketing: Frooition speaks with Hank Hoffmeier of iContact

Frooition's John W. Hayes speaks with Hank Hoffmeier from iContact, about the opportunities available to small businesses with retail stores on BigCommerce and Shopify from email marketing, social media marketing, and content marketing. Hank also shares his insight into SEO following iContact's recent acquisition of Moz.com.